Even after a decade of significant growth, demand continues to outpace supply.
Based on current pipeline projected unit shortage: 11,284 units by 2033 and 23,241 units by 2048*
*The Post, December 1, 2025
- JLL, Commercial Real Estate Firm
Ageing population - baby boomers driving demand
A baby boom at the end of the Second World War has resulted in an ageing population - also known as the ‘Silver Tsunami’. The first of this generation turned 70 in 2016 and demographic projections show continued growth is expected:
Key reasons to invest in the senior living sector
The senior living sector is struggling to keep up with demand. Unlike some other industries, stability in the senior living investment sector has proven to be resilient through a challenging economic environment. Key trends driving the growth of New Zealand’s senior living sector include:
Increased popularity,
and acceptance
Senior living facilities provide safe, sociable environments with other like-minded residents, giving peace of mind for them and their families.
New Zealand’s housing shortage
New Zealand’s housing shortage combined with the increase of multi-level townhouses replacing single level dwellings, contribute to the demand on senior living.
Enhanced product and care options
Many senior living communities now have onsite aged care facilities and other health support services. This means a continuum of care, allowing residents to ‘age in place’.
Improved commercial terms, well regulated
The sector is orderly, well-regulated and provides a quality lifestyle for retirees.
"I am a hands-on investor; I've recently discovered Senior Trust and am keenly awaiting their next offer to increase my investment. I appreciate that Senior Trust pays an excellent interest rate - and on time. I have confidence in the company's strict criteria for funding retirement developments."
Marion, Takaka
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